International Design Exhibition “KidsroomZOOM! Riga”

International Design Exhibition “KidsroomZOOM! Riga”
Sergio Magnano
The international children’s furniture and toy design exhibition “KidsroomZOOM! Riga” is on show from the 2nd to 31st of October. The exhibition focuses on the design of toys and children’s furniture that contributes to the intellectual and physical development of children.

The exhibition is on show at Alberta iela 12 (entry from Strēlnieku iela), in apartment No. 7. The exhibition’s opening hours: 12 noon to 6 p.m. on workdays and 12 noon to 4 p.m. on weekends, closed on Monday and Tuesday. The exhibition and the creative workshops are free of charge.

The exhibition has been organised by the Riga design studio RIJADA, and it is part of the “Riga 2014” project “October Children’s Month” – a series of events for children that take place at the cultural institutions of Riga.
 
For the entire month of October, there will be creative workshops for children every weekend, run by designers from Italy, Austria, and Latvia. The first workshop will be this Saturday, the 4th of October, from 12 noon to 3 p.m. – Thomas Maitz’s workshop featuring the unique wooden ONDU cameras that are based on the Camera Obscura principle, and the Austrian design classic – the “Matador” wooden toy set.

The motto of the exhibition is “Laboratory”, symbolising children taking the role of scientists to explore the world by making use of all their senses: sight, touch, sound, smell and taste. It is important that the environment in which children grow gives them opportunity to be active, experiment, and develop.

The applied arts and product design exhibition has been created to learn about what children actually need, and create design that would be carrier of meaning and at the same time also be practical. The previous “KidsroomZOOM!” exhibitions were held in Milan, Vienna, Florence, Graz and other cities.

The “KidsroomZOOM!” exhibitions have been organised at the initiative of the art critic, journalist and curator Paola Noé (Italy) and children’s furniture designer Thomas Maitz (Austria). The first exhibition was held during the Milan Design Week, in an apartment in the very centre of the city, and was entirely dedicated to art, design, food and other products meant for children.

 
The following brands and design studios will be represented at the exhibition in Riga: “Alburno” (Italy), “Alicucio” (Italy), “Bumoon” (France), “D van Dirk” (the Netherlands), “Debesy” (Lithuania), “Hugu” (Latvia), “IO Kids” (United Kingdom), “Kalon” (the United States), “Kinkeliane” (Norway), “Krethaus” (Argentina), “Kukuu” (Latvia), “Litogami” (France), “Magis” (Italy), “Makedo” (Australia), “Matador” (Austria), “Moluk” (Switzerland), “Mon Petit Art” (France), “Nonah!” (France), “Ondu” (Slovenia), “Paade Mode” (Latvia), “Perludi” (Austria), “Punch’n’Cuddle” (United Kingdom), “Rijada” (Latvia), “Stick-lets” (the United States), “Stocs” (the Netherlands), “Studio delle Alpi” (Luxembourg), “Studio Roof” (the Netherlands), “Toctoclab” (Italy), “Tukluk” (Austria), etc.
 
The exhibition will also present toys of classical design made by “DIC” and “Xcelsior” at the joint exposition “Master’s Toy”, a collaboration between Gints Mālderis and Mārtiņš Ratniks.
 
On the 3rd of October from 3 p.m. to 5 p.m., there will be lectures for designers, students and members of the public:
- Thomas Maitz (designer, Austria, www.perludi.com) “WORK HARD AND BE NICE TO PEOPLE”. A talk about running a design studio.

- Alex Hochstrasser (designer, the head of Moluk, Switzerland, www.moluk.com) “PLAY ACCORDING TO MOLUK”. A talk about the development of design products.

- Rihards Funts (designer, Latvia, www.rijada.lv) “PLAYGROUND”. The importance of games in creativity.

- Aija Priede-Sietiņa, the head of children’s furniture brand “KUKUU” (Latvia, www.kukuu.lv).

The European Capital of Culture Programme of Riga is prepared and run by the foundation “Riga 2014” in collaboration with state, municipal and non-governmental cultural organisations and creative associations. The Programme is financed by the Riga City Council, Ministry of Culture and the European Commission, and offered to the public in partnership with “Lattelecom”, which also provides technical support for the Programme.

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